Brandmovers used a unique strategy for the movie ' The Disappearance of Alice Creed' by allowing facebook fans to vote for the venue that would play host for the World Premiere.
In an event that was massively publicised with huge press coverage from a wide range of news, gossip, media, celebrity, film and blog online sources.
The Facebook application was a great success - receiving a UK Film Council Digital Innovation Distribution award and boasting more than 7000 active users throughout the campaign
