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User Generated Content
A User Generated Content (UGC) promotion is a competition based on skill and ability, which encourages members of the public to compete for a prize or incentive indirectly.
Brandmovers presents you with the opportunity to unite users with sponsored, themed and exciting contests, which connects customers to a branded experience.
You will use User Generated Content in order to permit users to publicly upload their own media content as a way of entering the contest. This can be in the form of video, posts, blogs, podcasts, wikis and reviews.
Common examples of contests include best photography, video, poetry, recipes and many more.
Social networks such as Facebook, My Space and Bebo can also be used in the form of applications, which can help broaden the audience and subsequently broaden the viral effect.
Related Case Studies
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